Senator proposes strict Do Not Track rules in new bill
Online advertising has become more invasive than ever, and Sen. Josh Hawley (R-MO) announced today that he plans to introduce a bill that would create a Do Not Call list but for data tracking.
Hawley’s Do Not Track Act would, if approved, allow people using an online service to opt out of any data tracking that isn’t necessary for that particular service to properly work. It would create a national list that would provide people with an option to block any secondary data tracking and penalize companies that continued to collect unnecessary data.
“Big tech companies collect incredible amounts of deeply personal, private data from people without giving them the option to meaningfully consent,” Hawley said. “They have gotten incredibly rich…